Apple announced on Monday that the iPhone Air would be available for pre‑orders in China later this week. This follows regulatory approvals for eSIM services by major Chinese telecom operators. The announcement marks the first time Apple has introduced the iPhone Air in the Chinese market.
The pre‑order availability is contingent on the regulatory approvals that were granted to the telecom operators. These approvals enable the iPhone Air to support eSIM functionality, which is a key feature for Chinese consumers. The move is part of Apple’s strategy to expand its product lineup in China.
The announcement comes as Apple continues to navigate regulatory challenges in China. By securing eSIM approvals, Apple can offer a new device that meets local market requirements. The pre‑order launch is expected to boost Apple’s presence in the Chinese smartphone market.
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