Aflac, a leading provider of cancer insurance, launched the 'Check for Cancer' national movement in collaboration with sports broadcaster and cancer survivor Erin Andrews. The initiative aims to increase U.S. cancer screening rates by 10% over the next decade.
The campaign utilizes a checkered pattern as a powerful visual reminder to 'Check for Cancer,' aligning with Aflac's nearly 70-year history in providing cancer insurance. This public health effort seeks to raise awareness about the importance of early detection.
This strategic initiative reinforces Aflac's brand commitment to supporting individuals through their cancer journeys, from prevention to financial protection. By promoting proactive health measures, Aflac aims to drive greater engagement and understanding of its specialized insurance offerings.
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