On October 6 2025, Akamai Technologies and Queue‑IT announced the launch of Hype Event Protection, a joint solution designed to safeguard high‑demand, limited‑inventory events from bot attacks.
The new product delivers advanced bot‑protection capabilities for product drops, concert ticket sales, collectible releases, and brand collaborations, leveraging Queue‑IT’s virtual waiting‑room technology and Akamai’s edge network.
By expanding its security offerings into the event‑security niche, Akamai positions itself to capture a growing market for bot mitigation and potentially unlock new revenue streams.
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