The U.S. Federal Trade Commission (FTC) called on Amazon.com to enhance its policing of third-party sellers making deceptive 'Made in USA' claims on its online marketplace. The FTC sent warning letters, citing instances of false claims.
The FTC urged Amazon to take 'corrective action' against sellers whose 'Made in USA' claims violate federal law and Amazon's own codes of conduct. This regulatory pressure increases Amazon's responsibility for the accuracy of product information on its platform.
This action highlights the ongoing scrutiny of e-commerce platforms regarding consumer protection and truth in advertising. Amazon will need to implement stricter vetting and monitoring mechanisms for third-party sellers, potentially impacting its marketplace operations and compliance costs.
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