Northpoint Asset Management Selects AppFolio Property Manager Max for its $5 Billion Portfolio

APPF
September 19, 2025
AppFolio, Inc. announced that Northpoint Asset Management, a full-service property management company headquartered in Salt Lake City, UT, has selected AppFolio to power its operations. Northpoint manages over 8,000 units and more than $5 billion in real estate assets. Northpoint chose AppFolio Property Manager Max, an enterprise-grade solution, for its intuitive user experience and leadership in AI. The company identified a need for a performance-first platform capable of unifying data, streamlining operations, and delivering real-time insights to owners. Adam Haleck, CEO at Northpoint Asset Management, stated that AppFolio will free their team from task-based silos, allowing them to focus on holistic outcomes and unlock tangible performance. This partnership underscores the growing adoption of AppFolio Realm, the company’s AI-native product suite, among leading operators. The content on BeyondSPX is for informational purposes only and should not be construed as financial or investment advice. We are not financial advisors. Consult with a qualified professional before making any investment decisions. Any actions you take based on information from this site are solely at your own risk.