Appian announced on July 17, 2025, the appointment of David Crozier to the position of Chief Marketing Officer, effective July 21, 2025. Crozier will report directly to Appian's CEO, Matt Calkins.
Crozier brings over 20 years of marketing experience to Appian, having previously served as Vice President of Marketing at Hewlett Packard Enterprise (HPE). In this role, he led global marketing for HPE Services and, most recently, for HPE GreenLake, the company's flagship cloud and AI solutions portfolio.
His deep understanding of enterprise software and AI, coupled with a track record of scaling marketing operations globally, is expected to drive Appian's growth and market impact. This executive appointment underscores Appian's commitment to strengthening its leadership team and enhancing its market positioning.
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