Aramark Sports + Entertainment Expands Partnership with Venu Holding, Adding Two New Venues and Equity Investment

ARMK
January 09, 2026

Aramark Sports + Entertainment announced that its partnership with Venu Holding Corporation has been expanded to include two additional multi‑seasonal venues and a larger equity stake in the entertainment operator. The new venues—Ford Amphitheater and two Sunset Amphitheater locations slated to open in 2026 and 2027—extend Aramark’s footprint across Venu’s portfolio of live‑event sites and position the company to capture a greater share of future revenue streams from these high‑margin properties.

The expansion comes after Aramark’s June 2025 agreement that brought the company’s food, beverage, facilities, and retail services to Venu’s venues. In the most recent quarter, Aramark reported a miss on earnings per share, posting $0.57 versus consensus estimates of $0.65, and revenue of $5.05 billion versus an expected $5.16 billion. The miss was largely driven by higher labor and commodity costs that offset the company’s strong demand in its core segments. Nevertheless, Aramark’s full‑year 2025 results showed a 6% revenue increase to $18.5 billion and 7% organic growth, underscoring the resilience of its business model. Management has guided fiscal 2026 revenue to $19.55 billion–$19.95 billion and adjusted EPS to $2.18–$2.28, reflecting confidence in continued demand and cost discipline.

Strategically, the partnership deepens Aramark’s presence in the live‑event sector—a market that is expected to grow as consumer spending on experiential entertainment rises. The company’s expanded stake in Venu also aligns its interests with the operator’s long‑term growth plans, allowing Aramark to benefit from the 2026 World Cup, during which it will provide services for 27 games. This event is projected to add more than 50 basis points to Aramark’s second‑half organic growth, reinforcing the company’s outlook for higher margins and revenue expansion in the coming years.

Analysts have responded positively to the deal, citing the strategic fit and the potential for incremental revenue from the new venues. The guidance for fiscal 2026, which raises revenue and EPS expectations, signals management’s confidence that the partnership will translate into tangible financial benefits. The market’s favorable reaction reflects the broader optimism around Aramark’s ability to capture growth in the high‑margin sports and entertainment segment, despite the Q4 earnings miss.

John Zillmer, Aramark’s CEO, said the expansion “strengthens our long‑term partnership with Venu and positions us to capture a larger share of the growing live‑event market.” He added that the company’s focus on operational excellence and cost control will enable it to deliver strong margins while investing in new venues that drive future growth.

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