Asure Software today highlighted innovations emerging from its strategic partnership with Amazon Web Services (AWS), focusing on leveraging advanced AI technologies and services. This collaboration underscores Asure’s commitment to driving transformative advances in HR and payroll solutions through artificial intelligence.
The partnership showcases the integration of generative AI tools, such as Amazon Q in QuickSight, initially transforming call center operations. The broader vision extends to future innovations including predictive HR analytics, intelligent workforce management, personalized employee engagement platforms, and advanced compliance monitoring.
Yasmine Rodriguez, CTO at Asure, stated that partnering with AWS allows Asure to explore, experiment, and quickly deploy AI-powered solutions that will fundamentally redefine the Human Capital Management landscape. This focus on data-driven insights and automation is expected to reduce rework and increase operational scale, contributing directly to margin expansion.
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