Aterian Inc. has made its hOmeLabs line of dehumidifiers available on HomeDepot.com, adding the largest U.S. home‑improvement retailer to its distribution mix.
The move is part of a broader omnichannel strategy aimed at diversifying sales channels beyond Amazon.
Aterian’s Q2 2025 net revenue fell to $19.5 million from $28.0 million in Q2 2024, and the company reported a net loss of $11.9 million for 2024, a significant improvement over the $74.6 million loss in 2023.
Management cited a $36 million to $38 million net revenue target for the second half of 2025 and a breakeven to a $1 million adjusted EBITDA loss for the six months ending December 31, 2025, as part of its turnaround plan.
The HomeDepot.com launch is expected to boost sales volume, increase brand visibility, and support the company’s goal of turning around profitability in the second half of 2025, while also reducing reliance on Amazon’s marketplace dynamics.
Aterian has been restructuring its operations, including workforce reductions and shifting dehumidifier manufacturing from China to Indonesia, to cut costs and improve margins.
The company’s hOmeLabs dehumidifiers feature Energy Star ratings, Wi‑Fi controls, and portability, positioning them competitively in the home appliance market.
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