On July 2, 2025, China's Baidu launched an AI-driven video generator for businesses and announced a major upgrade to its search engine. The new AI video generator, known as MuseSteamer, can produce videos up to 10 seconds long and is available in three versions, expanding Baidu's AI product offerings for enterprise clients.
The overhaul of its search engine includes new chatbot-style features and dialect voice support, fundamentally transforming how users interact with Baidu Search. This initiative aims to replace static hyperlinks with intelligent, structured, and multi-modal AI-generated responses, enhancing user experience.
These developments underscore Baidu's commitment to its AI-first vision, leveraging its advanced AI capabilities to create new revenue streams and redefine its core business. The search transformation is expected to unlock exciting commercial possibilities over time.
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