Baidu Plans CNY4.4 Billion Offshore Senior Notes Offering for AI Investment

BIDU
October 08, 2025

On September 10, 2025, Baidu announced its plans to offer CNY-denominated senior unsecured notes in offshore transactions to non-U.S. persons outside the United States. The offering is valued at CNY4.4 billion, equivalent to approximately $559 million.

The proceeds from this bond issuance are earmarked for general corporate purposes, including debt repayment and continued investment in Baidu's artificial intelligence business. This financing move underscores Baidu's commitment to funding its ongoing advancements in AI.

Securing this capital will support Baidu's strategic AI transformation, enabling it to further develop its AI Cloud segment and other AI-driven initiatives, even as it faces competitive and margin pressures in its core online marketing business.

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