Brera Holdings PLC announced on May 29, 2025, that it has signed an advisory agreement with Toronto Blizzard Corp., Canada’s premier soccer scholarship program, to establish a comprehensive grassroots program. This initiative targets boys and girls in North America and beyond.
The partnership aims to leverage the Blizzard Development Academy and Brera’s network of professional football clubs and youth academies across three continents. The goal is to provide clear pathways for young players to progress into the professional ranks, mirroring Blizzard’s 2022 initiative with FC Bayern Munich.
Joe Parolini, Toronto Blizzard owner and Soccer Hall of Famer, has been named an advisor to Brera and will serve as Academy Sports Director, North America. Talent identification camps in metro Toronto and European on-site experiences at Brera’s club academies are planned to begin in the summer of 2026 or sooner, diversifying Brera's talent pipeline and geographic footprint.
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