Sparklight Business, the business‑connectivity arm of Cable One, Inc., announced the launch of its Partner Solutions Program, a new channel strategy designed to broaden its reach across the 24 states that host its 22,000‑mile fiber network. The initiative formalizes a partnership framework that offers technology brokerages and advisors competitive pricing, a reliable fiber backbone, and dedicated support to sell advanced connectivity, voice, and managed services to business customers.
The program gives partners access to a full portfolio of services, including coax internet up to 1 Gbps, PON fiber up to 5 Gbps, dedicated fiber up to 100 Gbps, hosted voice, SIP trunking, SecurityAdvantage, managed Wi‑Fi, and always‑on wireless backup. By bundling these offerings, Sparklight Business aims to provide partners with a scalable, high‑margin product mix that can be quickly deployed to new customers.
ACS Cloud Partners, a technology solutions distributor and master agent, became the first nationwide agency partner under the new program. The partnership is intended to accelerate market penetration by leveraging ACS’s established sales network and to create new revenue‑generating pathways for both parties. The collaboration signals Sparklight’s commitment to channel‑driven growth and its confidence that a robust partner ecosystem can unlock additional business in the competitive business‑connectivity market.
The launch of the Partner Solutions Program is a material development for investors because it represents a strategic pivot toward channel expansion, a move that can diversify revenue sources and enhance market share. By offering partners a comprehensive, high‑margin service suite and hands‑on support, Sparklight Business is positioning itself to capture a larger share of the growing demand for fiber‑powered connectivity, voice, and managed services in the U.S. business market.
"We’re committed to giving channel partners every advantage they need to grow," said Katherine Creech, Vice President of Business Services at Sparklight Business. "Our Partner Solutions Program is designed for simplicity, offering competitive pricing, a fiber‑powered network, and hands‑on partner support. With a portfolio engineered for reliability and scale, we’re creating a powerful foundation for long‑term partner success. We’re thrilled about this expansion and the opportunity to serve more customers together."
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