Clear Channel Outdoor announced a new eight‑year partnership with Hollywood‑Burbank Airport (BUR) that will launch a state‑of‑the‑art, digitally‑driven media network in the airport’s new terminal, slated to open in October 2026. The deal positions CCO to deliver a seamless, 360° advertising experience that extends from the airport terminal to the surrounding streets and highways, including key routes to the Sunset Strip, and provides advertisers with a dual‑channel platform that reaches travelers in the air and on the ground across the Los Angeles metro area.
The partnership is a strategic win for CCO’s Airports division, which grew 16.1% year‑over‑year in Q3 2025 and is a key driver of the company’s overall revenue growth. By integrating its existing roadside billboard network with the new terminal’s digital displays, CCO will offer brands continuous visibility from arrival to exploration, reinforcing its RADAR platform and digital capabilities across the U.S. footprint. The eight‑year term is expected to generate recurring revenue and strengthen CCO’s foothold in the high‑growth Southern California market.
In Q3 2025, CCO reported consolidated revenue of $405.6 million, up 8.1% from the prior year, and an adjusted EBITDA of $132.5 million, a 9.5% increase. The Airports segment contributed a 16.1% rise in revenue, underscoring the segment’s momentum and the value of the new BUR deal. Management highlighted the segment’s performance, with CEO Scott Wells noting that “Airports delivered another great quarter with 16.1% year‑over‑year revenue growth,” and CFO Dave Sailor emphasizing the company’s focus on “powering our cash flow flywheel” through revenue growth, margin expansion, and debt reduction.
CCO’s guidance for Q4 2025 projects revenue of $441–$456 million, slightly above the consensus estimate, and a full‑year revenue outlook of $1.58–$1.59 billion, reflecting confidence in continued demand for airport advertising and the impact of the new BUR partnership. The company’s guidance signals that it expects the partnership to contribute to the steady growth trajectory of the Airports segment and to support its broader digital transformation strategy.
Investors welcomed the announcement, noting that the deal aligns with CCO’s focus on high‑margin, recurring revenue streams and its investment in digital platforms. The partnership is expected to enhance CCO’s competitive position in the out‑of‑home market and to provide a scalable, data‑driven advertising solution that can be replicated across other airports.
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