Creative Realities, Inc. announced its strategic expansion into live venue and Internet Protocol Television (IPTV) verticals. This move formalizes a business unit that has seen significant success over the past 18 months, including projects for major clients like the San Antonio Spurs, Memphis Grizzlies, Boston Celtics, and the Dallas Cowboys. The expansion aims to deliver integrated solutions for convention centers, transit hubs, casinos, hospitality, and corporate communications.
To accelerate growth in these new verticals, Creative Realities welcomed Michael Baez as its Vice President of IPTV Business Development. Mr. Baez brings over a decade of experience in the IPTV industry, having previously led Uniguest's sports and entertainment efforts. His expertise in sales and engineering is expected to broaden Creative Realities’ technology offerings and craft innovative strategies for monetization and ROI.
Creative Realities differentiates itself with a comprehensive, end-to-end approach, offering robust 'Day 2' support through in-house engineering and technical teams. This eliminates reliance on third-party vendors and ensures consistent service. The company also leverages its procurement power with global partners like Samsung and LG to secure competitive hardware pricing, passing savings to clients and enhancing its value proposition in these markets.
The content on BeyondSPX is for informational purposes only and should not be construed as financial or investment advice. We are not financial advisors. Consult with a qualified professional before making any investment decisions. Any actions you take based on information from this site are solely at your own risk.