CoStar Group announced the acquisition of Ag-Analytics, an agricultural data company, to enhance its Land.com platform and extend its services into the agricultural land sector. This move strengthens data capabilities for farmland, forestland, recreational, and other rural properties.
Ag-Analytics' AcreValue platform provides accurate insights and data on agricultural land, covering the 48 contiguous states with 1.5 million registered users and data on tens of millions of parcels. This integration will offer greater exposure and deeper insights for Land.com clients.
The farm sector real estate alone represents a $3.4 trillion asset class, indicating a massive market potential for CoStar Group. The acquisition is expected to set a new standard for data-driven decision-making in the land and real estate market, unlocking opportunities for institutional investors and lenders.
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