European Wax Center, Inc. (NASDAQ: EWCZ) announced on March 25, 2025, that its EWC TREAT® Brightening Ingrown Hair Wipes received the 'Best Ingrown Hair Treatment' award in the 2025 NewBeauty Awards. This recognition builds on the success of the two-time NewBeauty award-winning EWC TREAT® Ingrown Hair Serum.
The award-winning wipes are formulated with a blend of active ingredients, including vitamin C, azelaic, kojic, and lactic acids for skin brightening, and salicylic and glycolic acids for exfoliation. Narcissus bulb extract is also included to help visibly slow hair regrowth between waxing sessions.
Retailing for $34.50, these wipes are recommended for daily use to prevent ingrown hairs or twice daily to treat existing breakouts. This accolade reinforces European Wax Center's commitment to skincare innovation and its mission to help guests achieve smoother, more beautiful skin.
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