Expedia Group announced on December 10 2025 that it will acquire Tiqets, an Amsterdam‑based online ticketing platform that offers museum tickets, tours, and other attractions worldwide. The deal is expected to close in the first quarter of 2026 and is subject to customary closing conditions, including Works Council advice in the Netherlands.
The purchase price has not been disclosed, but the transaction is expected to be a significant investment in Expedia’s activities and experiences segment. Tiqets, which generated approximately $56.9 million in revenue last year and has raised $105.5 million in funding, brings a curated catalog of more than 2,500 attractions and a robust API that can be leveraged by Expedia’s B2B partners, including airlines, banks, and loyalty programs.
Expedia’s Q3 2025 results, released on November 6 2025, showed 12 % year‑over‑year growth in bookings and 9 % revenue growth, with adjusted EBITDA margins expanding. The company’s strong financial performance provides the foundation for pursuing strategic acquisitions such as Tiqets and signals confidence in scaling its global travel technology platform.
Management emphasized that the Tiqets integration is a key step toward building the most comprehensive global travel solution powered by expanded APIs across activities, air, car, and insurance. Alfonso Paredes, President of B2B, noted that Tiqets’ capabilities fit seamlessly into Expedia’s ecosystem, enhancing value for partners and travelers. Tiqets CEO Laurens Leurink highlighted that joining Expedia will combine the company’s global reach with Tiqets’ platform, creating new revenue opportunities for both parties.
The acquisition positions Expedia to capture the rapidly growing tours and activities market, which is increasingly important to online travel agencies. By adding Tiqets’ catalog to its consumer brands and B2B technology platform, Expedia can offer richer, more complete travel packages and deepen its relationships with partners, reinforcing its strategy of becoming a global travel technology platform.
The transaction reflects Expedia’s broader focus on expanding its activities and experiences offering, a segment that has become a key growth driver for the industry. The deal is expected to accelerate Expedia’s growth in this area and support its long‑term strategy of delivering a seamless, end‑to‑end travel experience for customers and partners alike.
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