Hornets Sports & Entertainment and First Horizon Bank announced a multiyear partnership, making First Horizon Bank a Proud Partner of the Charlotte Hornets. The agreement includes the entitlement sponsorship of the Theater Box on the Suite Level of Spectrum Center.
First Horizon will also receive naming rights to the arena's private Trade and Caldwell Entrance and serve as the presenting sponsor for the team's 'Bee-Ball for All' youth initiative. This partnership includes various in-arena branding and digital media components.
John Forgan, First Horizon Market President, stated that the partnership reflects the bank's commitment to the greater Charlotte community and aims to deepen connections with fans. A ribbon-cutting celebration for the First Horizon Bank Theater Box is planned for early 2025.
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