Freight Technologies, Inc. (NASDAQ: FRGT) today launched Zayren, an artificial‑intelligence platform that delivers real‑time freight‑rate predictions and automated carrier matching for over‑the‑road shipments between Mexico and the United States. The platform, built by the company’s in‑house AI Lab, analyzes vast volumes of cross‑border freight data to provide shippers and brokers instant pricing insights and a verified carrier network that speeds procurement.
CEO Javier Selgas said the launch “marks a major step forward in how freight procurement and execution will operate in the U.S.–Mexico corridor.” Zayren’s AI agent not only forecasts rates but also identifies available carriers for desired lanes, automating and accelerating the matching process. The tool is positioned as a key component of Freight Technologies’ broader strategy to digitize and optimize the supply chain through live pricing, real‑time tracking, and a unified digital marketplace.
Zayren expands Freight Technologies’ portfolio of AI‑driven solutions, which already includes Fr8App, Fr8Now, Fr8Fleet, Waavely, and Fleet Rocket. By adding Zayren, the company aims to deepen its footprint in the USMCA cross‑border market, enhance operational efficiency for clients, and create a new revenue stream that leverages data‑driven decision making. The platform’s ability to continuously improve its predictions as more data is fed into the model positions Freight Technologies to compete more effectively against larger, traditional logistics providers.
The company’s AI Lab, established in April 2025 in partnership with the University of Monterrey, is dedicated to developing AI applications for the freight industry. Zayren’s launch reflects Freight Technologies’ commitment to AI as a foundational pillar of innovation, with plans to add voice‑enabled AI agents in 2026 to further streamline carrier‑broker interactions.
Freight Technologies has faced financial challenges, including profitability issues and negative gross margins, but the introduction of Zayren is intended to generate new revenue and improve margins by reducing manual procurement costs and increasing pricing accuracy for shippers and brokers.
The launch underscores the company’s focus on the USMCA trade corridor, where streamlined customs and enhanced supply‑chain transparency create a favorable environment for AI‑powered logistics solutions. By offering real‑time pricing and carrier matching, Zayren addresses the complexities of cross‑border freight and positions Freight Technologies to capture growing demand for digital freight services in North America.
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