GoodRx announced the upcoming launch of 'GoodRx Community Link' in June 2025, a new offering specifically for independent community pharmacies. This program will enable these pharmacies to directly contract with GoodRx on pricing and manage their participation in the company’s Integrated Savings Programs (ISP).
The Community Link initiative will leverage cost-plus pricing models based on NADAC, providing independent pharmacies with more predictable pricing and favorable margins. This aims to address industry challenges faced by independent pharmacies regarding complex reimbursement models and competitive pressures.
GoodRx stated its commitment to helping independent pharmacies better manage pricing while continuing to provide consumers with affordable medication prices. Starting July 1, all independent pharmacies will be opted out of GoodRx’s Integrated Savings Program by default, allowing them to engage with the new direct contracting model.
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