GEN Restaurant Group, Inc. announced the opening of its 13th Texas location in El Paso on August 4, 2025. This new restaurant represents a significant moment for the company as it continues to introduce its unique GEN Korean BBQ experience to more Texas residents. Chairman and CEO David Kim noted that Texas has repeatedly demonstrated a desire for GEN’s cuisine and value proposition.
El Paso is strategically located at the convergence of New Mexico and Mexico, allowing the restaurant to reach a wider community than other GEN locations in the state. This positioning aims to engage customers within Texas and surrounding communities. The company's continued expansion in Texas underscores its commitment to growth in key markets.
The new GEN Korean BBQ in El Paso is located at 1319-I George Dieter Dr. It operates from 11:00 am to 10:30 pm Sunday through Thursday and 11:00 am to 11:00 pm on Friday and Saturday. This opening contributes to GEN's ongoing unit expansion strategy.
The content on BeyondSPX is for informational purposes only and should not be construed as financial or investment advice. We are not financial advisors. Consult with a qualified professional before making any investment decisions. Any actions you take based on information from this site are solely at your own risk.