Hasbro Launches SORRY! WORLD Mobile App, Expanding Digital Play Portfolio

HAS
October 06, 2025
On October 6, 2025, Hasbro and Gameberry Labs announced the launch of SORRY! WORLD, the first stand‑alone mobile app for the iconic board game SORRY!. The app became available globally on the Apple App Store and Google Play Store at 09:00 ET on the same day. The partnership marks a significant expansion of Hasbro’s digital gaming footprint. SORRY! WORLD offers animated characters, town‑building mechanics, and league play, bringing the classic board‑game experience to mobile devices and opening a new, high‑margin revenue channel for the company. By launching a dedicated mobile app, Hasbro taps into the growing market for social, multiplayer mobile games, positioning the brand to capture a broader audience and generate recurring in‑app revenue. The move aligns with Hasbro’s “Playing to Win” strategy of leveraging its IP in digital formats and is expected to enhance long‑term shareholder value. The content on BeyondSPX is for informational purposes only and should not be construed as financial or investment advice. We are not financial advisors. Consult with a qualified professional before making any investment decisions. Any actions you take based on information from this site are solely at your own risk.