Peter Huntsman, Chairman, CEO, and President of Huntsman Corporation, stated the company will 'aggressively push for margin expansion' in 2025. This strategy includes implementing a series of price increases in North America.
Huntsman acknowledged the challenges within the MDI industry, noting that it is difficult to predict the success and timing of these pricing actions across various segments. He expressed a personal view that there are no more positive than negative movements in the MDI industry.
This proactive stance on pricing and margin improvement indicates a strategic focus on profitability despite ongoing market uncertainties. The company is not waiting for market conditions to improve passively.
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