Reddit announced on September 18, 2025, a partnership with Intercontinental Exchange, Inc. to build new financial-analytics products. This collaboration aims to connect anonymous conversations on Reddit to ICE's data-science and machine-learning infrastructure.
The initiative is designed to provide new datasets and analytics, leveraging the vast amount of user-generated content on Reddit. This innovative approach seeks to extract valuable market insights from social media discussions.
This strategic partnership expands ICE's data and analytics offerings into a novel area, potentially creating new revenue streams and enhancing its competitive advantage in financial information services. It demonstrates ICE's commitment to integrating advanced data sources for market intelligence.
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