IFF unveiled its 'Science of Performance' program, a comprehensive, science-driven suite designed to enhance fragrance creation by increasing efficiency and precision. The program manages scent intensity and controls malodors, combining decades of measured data with proprietary AI capabilities.
This approach leverages advanced sensory, technical, consumer, and market expertise across various end-user applications, including fragrance, personal care, and home care. It aims to modulate scent performance by controlling fragrance release over time to enhance the overall sensory experience.
The program powers two distinct performance solution platforms: IFF SCENT+, which delivers precise fragrance intensity, and IFF CTRL+D™, focused on effective and targeted malodor control. This initiative integrates scientific data to elevate consumer experience and meet diverse customer demands globally.
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