Intuit announced a multi‑year partnership with Circle Internet Group, the issuer of the USD‑pegged stablecoin USDC, to embed stable‑coin capabilities across its TurboTax, QuickBooks, Credit Karma and Mailchimp platforms. The integration will let Intuit customers send, receive and hold USDC directly within the software they already use for tax filing, bookkeeping, credit monitoring and email marketing.
USDC is fully backed by U.S. dollars and dollar‑denominated assets held in reserve, ensuring a 1:1 parity with the U.S. dollar. By leveraging Circle’s blockchain infrastructure, Intuit will offer faster, lower‑cost, and programmable money movement. The partnership is expected to enable instant refunds for TurboTax users, lower‑fee cross‑border payments for QuickBooks merchants, and new savings and investment options for Credit Karma customers, positioning Intuit as a pioneer in mainstream digital‑asset services.
Intuit’s user base—over 100 million customers, including more than 60 million taxpayers and 5 million small‑business owners—provides a vast distribution channel for USDC. The deal aligns with Intuit’s AI‑driven strategy to unify financial workflows and offers a competitive edge against traditional banks and emerging fintech platforms. Circle’s regulatory compliance and transparent reserve reporting give Intuit confidence that the stable‑coin integration will meet U.S. securities and banking regulations.
The rollout will begin in the first quarter of 2026, with a phased approach that starts with TurboTax and QuickBooks, followed by Credit Karma and Mailchimp. Technical integration will involve embedding Circle’s SDKs into Intuit’s existing payment engines, enabling seamless conversion between fiat and USDC and real‑time settlement on the blockchain. Intuit will also implement compliance controls to monitor anti‑money‑laundering and know‑your‑customer requirements for all USDC transactions.
Market reaction to the announcement was positive: Circle’s shares rose 3.3 % and Intuit’s shares increased 1.5 % on the day of the announcement. Analysts cited the strategic significance of embedding USDC into Intuit’s massive ecosystem and the validation of USDC for institutional use as the primary drivers of the market response.
Sasan Goodarzi, Intuit CEO, said the partnership “expands our capabilities to layer stablecoins onto Intuit’s trusted platform, putting money at the center of everything we do and enabling faster, lower‑cost, programmable money movement for millions of consumers and businesses.” Jeremy Allaire, Circle CEO, added that Intuit’s scale “makes it an ideal platform to extend the speed, power and efficiency of USDC for everyday financial transactions.”
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