On June 30, the 'iQIYI Starship Project' officially commenced at a strategic launch event in Jakarta, Indonesia, where iQIYI announced its partnership with Telkomsel, Indonesia's largest telecom provider. This collaboration marks a significant step in iQIYI's international expansion strategy, focusing on bundled mobile services, joint content production, user promotions, and technical support.
The partnership aims to accelerate the delivery of high-quality content in the Indonesian market and provide advertisers with precise opportunities to engage target audiences. iQIYI officially launched its Indonesian platform, dedicated to delivering localized Chinese and international content, as well as developing original local programming.
This comprehensive partnership with Telkomsel is expected to maximize user experience and expand advertiser opportunities in Indonesia. It underscores iQIYI's commitment to global growth and its strategy of forming strong local alliances to penetrate key overseas markets effectively.
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