On January 21, iQIYI launched upgrades to its Diamond VIP membership, allowing members to automatically unlock Member Express Packages without needing additional membership points or purchases. This new perk applies to any dramas offering the service across the upcoming lineup and will also expand to members of iQIYI International.
The company continues to refine its diverse membership offerings, which include five packages tailored for individual and family scenarios. The device limit for Diamond VIP members increased from 5 to 8, and eXave MAX high-definition streaming, exclusively available for Platinum VIP and Diamond VIP members, expanded to over 23,000 episodes.
iQIYI also enhanced subscription flexibility with the introduction of the Golden VIP Family membership service, allowing Golden VIP members to add an additional account for RMB8 (US$1.1) per month. These upgrades aim to optimize the member experience through a variety of online and offline services, amplifying member interaction and engagement.
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