On August 21, iQIYI announced that its AI-powered feature, iJump, has recorded over 150 million user interactions within just 120 days since its launch on April 21, 2024. This milestone signals rapid adoption and a fresh way viewers are engaging with long-form content on the platform.
The iJump feature allows users to effortlessly skip between key plots in over 2,300 dramas and variety shows with a simple swipe, offering a faster-paced, micro-drama-like experience. This functionality is designed to give control back to the viewer, catering to evolving viewing preferences and attention patterns.
The strong user engagement with iJump demonstrates the tangible benefits of iQIYI's deep integration of AI across its operations. This technological advancement directly contributes to enhancing user experience and engagement, reinforcing the company's leadership in intelligent content distribution.
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