Aurora Mobile Limited announced that its EngageLab omnichannel platform has been selected by Ecuador’s National Electoral Council (CNE) to provide real‑time, reliable communications with thousands of election officials during the country’s national election. The contract, signed on December 22, 2025, leverages EngageLab’s WhatsApp Business API to deliver instant, automated messages across Ecuador’s diverse geography, ensuring coordination, transparency, and operational efficiency during the electoral process.
The deal marks a pivotal expansion of Aurora’s global footprint into the public‑sector market, adding a high‑profile sovereign client to its portfolio. By centralizing and automating election‑related communications, EngageLab enables the CNE to disseminate critical updates with guaranteed delivery and high open rates, addressing the limitations of traditional email or SMS methods. This milestone signals Aurora’s ability to scale its platform into mission‑critical environments and positions the company to pursue similar contracts in other countries.
Aurora’s Q3 2025 results underscored the strategic importance of this contract. The company reported a 15% year‑over‑year revenue increase to RMB 90.9 million (US$12.8 million) and a gross profit of RMB 63.8 million (US$9.0 million), a 20% rise from the prior year. It also achieved its first back‑to‑back quarterly U.S. GAAP net income. CEO Weidong Luo highlighted EngageLab as the “torchbearer for revenue growth in the next 24 months,” underscoring the platform’s role in driving Aurora’s top‑line momentum.
Beyond the Ecuador contract, Aurora has been actively expanding its engagement and data platforms through partnerships with Fenbeitong and Super 8 Hotels in late 2025, and has launched new products such as LiveDesk and a behavioral CAPTCHA. These initiatives reinforce the company’s strategy to broaden EngageLab’s reach beyond commercial enterprises into critical public‑sector use cases, while leveraging AI‑powered solutions and security features to capture new market share.
The contract also strengthens Aurora’s competitive positioning against larger messaging incumbents like Twilio and local Chinese providers. By securing a sovereign government contract, Aurora demonstrates the reliability and scalability of its platform, creating a tailwind for future public‑sector opportunities and enhancing its appeal to other governments seeking mission‑critical communication solutions. The deal is expected to generate recurring revenue streams and elevate Aurora’s profile as a trusted partner in high‑stakes environments.
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