Kohl's announced a summer sale event, running from July 7 to July 10, designed to coincide with Amazon Prime Day. This strategic timing aims to capture consumer spending during a competitive shopping period.
The event will feature discounts on hundreds of items across various categories, including apparel, footwear, and accessories, with most products priced under $20. This emphasizes value for customers during the summer season.
By launching this sale, Kohl's is actively competing with major online retailers to attract shoppers and drive traffic to its stores and online platform, leveraging promotional offers to boost sales.
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