Lamar Advertising Company announced on March 18, 2025, that it has been contracted by Orlando Sanford Airport (SFB) to manage all display advertising at the airport. This agreement commenced on March 1, 2025, and includes both static and digital inventory.
Under the new contract, Lamar will assume responsibility for all advertising activities, providing new opportunities for local and national brands to reach the nearly 2.8 million passengers who travel through SFB annually. This expands Lamar's presence in the airport advertising sector.
The addition of Orlando Sanford Airport to Lamar's client roster is a strategic move to enhance its portfolio of airport advertising assets. This partnership is expected to maximize the value of advertising opportunities within the airport environment.
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