Life Time Group Holdings opened its fifth Austin location, Life Time South Lamar, on December 31, 2025. The 57,000‑square‑foot club sits in the Bouldin development on South Lamar and features a co‑ed wet suite, an outdoor relaxation area, and a full suite of fitness, recovery, and wellness services.
The opening strengthens Life Time’s presence in one of Texas’s fastest‑growing metros and is a key element of the company’s plan to open 12‑14 new clubs annually beginning in 2026. The asset‑light real‑estate model allows Life Time to scale quickly while maintaining high unit economics and a premium brand experience.
Life Time’s Q3 2025 results provide context for the new club’s launch. Total revenue rose 12.9% to $782.6 million, driven by a 10.0% increase in membership dues and a 14.4% jump in in‑center business revenue. Average monthly dues climbed to $218, reflecting the company’s pricing power in the premium segment.
Founder, Chairman, and CEO Bahram Akradi said the company’s growth strategy remains on track, noting that “nearly all of next year’s planned 12 to 14 new clubs are currently under construction.” He added that the firm’s strong cash generation and low leverage position it well for continued expansion.
The South Lamar club adds a high‑profile venue that will attract affluent, urban members and reinforce Life Time’s positioning as a resort‑style fitness brand. By expanding in a rapidly growing market, the company is poised to capture additional membership and in‑center revenue, supporting its broader growth targets and reinforcing its competitive advantage in the premium fitness space.
Overall, the opening of Life Time South Lamar signals the company’s ongoing momentum and its commitment to scaling a premium, experience‑focused model in high‑growth urban markets.
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