On Oct 13 2025, Massimo Group announced the addition of two new UTV models to its lineup: the Buck 450 4WD UTV and the T‑Boss 900L Crew UTV. The announcement was made via a PR Newswire release dated 2025‑10‑14, indicating the event occurred yesterday.
The first shipment of both models is scheduled to begin arriving in stores nationwide in November, with additional deliveries planned through the holiday season. The rollout is in partnership with one of the nation’s largest farm and ranch retailers, ensuring broad distribution across key retail channels.
By offering a new entry‑level Buck 450 and a premium T‑Boss 900L Crew, Massimo expands its product spectrum to cater to a wider range of customers, from budget‑conscious buyers to high‑end enthusiasts. This diversification supports the company’s strategy of providing “high‑quality, affordable vehicles” across multiple price points.
The timing of the launch aligns with the peak sales period for outdoor and recreational vehicles, positioning Massimo to capture increased demand during the holiday season and potentially boost sales volume and market share in the UTV segment.
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