MediaCo Holding Inc. unveiled its new slate of multicultural, multiplatform content at the IAB NewFronts 2025, positioning itself as a leader in serving Hispanic and Black audiences. The company now reaches over 20 million people each month across video, audio, and events.
EstrellaTV demonstrated strong performance, being the only network among the top four to show single-digit growth in M-F 7p-11p year-to-date, with a +33% surge in April. Its Spanish-language FAST channels saw viewers grow 18% over the prior year, and ad sales monetized 101% more video ad impressions over the prior six months.
New programming announcements included 'Don Cheto Al Aire Live,' 'Tengo Talento, Mucho Talento: Nueva Era,' 'Tigres Liga MX Soccer,' and 'Alarma TV.' MediaCo also announced the launch of a new HOT 97 TV FAST Channel, bringing hip-hop and Afro culture to streaming television 24/7.
The content on BeyondSPX is for informational purposes only and should not be construed as financial or investment advice. We are not financial advisors. Consult with a qualified professional before making any investment decisions. Any actions you take based on information from this site are solely at your own risk.