The U.S. Supreme Court has declined to hear Meta Platforms' appeal to avoid a multi-billion dollar class action lawsuit. The lawsuit was brought by advertisers who accuse the Facebook and Instagram parent company of overcharging them by inflating the number of people their ads might reach.
This decision is a significant legal setback for Meta, as it means the class action lawsuit will now proceed. The company faces substantial financial exposure if the advertisers' claims are successful.
The case centers on allegations of misleading advertising metrics, which could impact advertiser trust and future ad revenue. Meta will now have to defend itself against these claims in lower courts.
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