Alta Global Group, operating as MMA, and UFC Gym officially launched the Alta 20-week Warrior Training Program in Costa Mesa and Huntington Beach, California, on November 4, 2024. This event marked the commencement of pre-sales for the program in these initial locations.
The launch is a foundational step in a broader strategic initiative, with plans for a global rollout to more than 150 UFC Gyms. This partnership aims to make mixed martial arts training more accessible to fans and beginners worldwide.
The introduction of the Warrior Training Program through UFC Gyms represents a significant operational milestone for Alta Global Group, establishing a direct pathway for fan participation and future revenue streams through a major industry partner.
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