Mixed Martial Arts Group Limited (MMA.inc) and UFC Gym Group announced on January 8, 2025, the official expansion of their collaborative programs. This follows successful initial launches in Costa Mesa and Huntington Beach, California.
Beginning in February 2025, the programs will roll out to an additional 7 gyms across California, marking a step towards a planned global expansion across more than 150 UFC Gym locations. This expansion targets $7 million in annual revenue.
The programs are designed to average 24 participants per program, generating $1,004 in gross revenue per participant, with each UFC Gym expected to run two programs annually. This collaboration aims to bridge the gap between MMA fandom and active participation.
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