Mixed Martial Arts Group Limited (MMA.INC) announced on February 19, 2025, a strategic partnership with the New Zealand Brazilian Jiu-Jitsu Federation (NZBJJF). This collaboration will integrate BJJLink, MMA.INC's gym management tool, into the NZBJJF's network of BJJ academies.
Under the agreement, affiliated gyms will receive exclusive pricing for BJJLink and participate in a revenue-sharing model. BJJLink offers tools such as automated billing, attendance tracking, curriculum planning, and student performance monitoring.
This foundational partnership is expected to streamline academy operations, enhance student engagement, and accelerate the growth of New Zealand's Jiu-Jitsu community. It also paves the way for deeper engagement with national federations globally, driving subscription and transaction revenue.
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