MEDIROM Healthcare Technologies and SBC Medical Group Holdings Announce Business Alliance

MRM
October 08, 2025

MEDIROM Healthcare Technologies Inc. announced a business alliance with SBC Medical Group Holdings Incorporated on November 7, 2024. This collaboration aims to create synergies and expand the customer base for both companies.

The alliance brings together MEDIROM’s network of relaxation salons, including Re.Ra.Ku, with SBC Medical’s cosmetic treatment centers, such as Shonan Beauty Clinic. Together, the two companies boast over 4 million members across their loyalty programs.

An initial co-marketing campaign is scheduled from November 15, 2024, to December 15, 2024, offering discounted Re.Ra.Ku experiences to Shonan Beauty Clinic customers. This strategic partnership is designed to approach new markets and provide enhanced offerings to a broader audience.

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