Netflix reported that its NFL Christmas Day doubleheader averaged more than 30 million viewers globally, with the Baltimore Ravens' victory over the Houston Texans drawing 31.3 million and the Kansas City Chiefs' win against the Pittsburgh Steelers attracting 30 million worldwide. This global reach highlights the international appeal of NFL content on the platform.
Viewers from 218 countries and territories tuned in to at least one of the games, showcasing Netflix's extensive global distribution capabilities. This broad international engagement further solidifies the success of the company's live sports strategy and its ability to capture diverse audiences.
The strong global viewership figures, combined with record U.S. streaming numbers, underscore the significant impact of Netflix's investment in live sports. This success provides a strong foundation for its ongoing expansion into live programming and its advertising revenue growth, reinforcing its position as a global entertainment leader.
The content on BeyondSPX is for informational purposes only and should not be construed as financial or investment advice. We are not financial advisors. Consult with a qualified professional before making any investment decisions. Any actions you take based on information from this site are solely at your own risk.