NIP Group Inc. announced on January 21, 2025, a multi-year partnership with the Abu Dhabi Investment Office (ADIO) to drive gaming, media, and entertainment growth in Abu Dhabi. This landmark five-year agreement includes ADIO supporting NIP Group's expansion with access to financial and non-financial growth opportunities valued at up to US$40 million over a four-year period.
Under the agreement, NIP Group will establish its global headquarters in Abu Dhabi, contributing to local employment in the esports and gaming sector. The company will also increase its capacity across key business verticals in the region, including esports operations, creative studios, game publishing, events, and talent management.
This partnership positions NIP Group at the intersection of esports, gaming, AI, and crypto, leveraging Abu Dhabi’s location and resources to build a thriving local gaming ecosystem. The collaboration reflects NIP Group's dedication to sustainable global expansion and operational excellence, aiming to empower local talent and amplify Abu Dhabi’s leadership in the digital entertainment industry.
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