Perion Network Ltd. unveiled the performance results of its groundbreaking ad experience powered by generative AI on April 23, 2025. This new capability allows advertisers to integrate bespoke AI chatbots directly into their ad formats.
The generative AI-powered ad experience has demonstrated a double-digit audience engagement lift. This is achieved by delivering real-time, personalized interactions with users, enhancing the effectiveness of advertising campaigns.
This operational milestone highlights the successful deployment and quantifiable benefits of Perion's advanced AI technology. The increased engagement signifies a strong return on investment for advertisers utilizing this innovative solution.
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