Paramount Global has begun utilizing a new chip designed by Google Cloud, a unit of Alphabet Inc., with technology from Arm Holdings. This advanced chip is being deployed to power Paramount's streaming services.
The adoption of this new cloud chip is a strategic step to enhance the efficiency and performance of the company's digital platforms. It aims to improve the delivery and quality of streaming content to subscribers.
This technological integration underscores Paramount Global's commitment to leveraging innovation in its direct-to-consumer segment. Such advancements are critical for maintaining a competitive edge in the rapidly evolving streaming market.
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