On February 24, 2025, Starbucks CEO Brian Niccol announced the elimination of 1,100 corporate roles globally, in addition to several hundred open and unfilled positions. This marks the largest round of layoffs in the company's history, impacting office workers but not baristas in stores.
Niccol explained in a letter to staff that the restructuring is necessary to simplify the company's structure, remove layers and duplication, and create smaller, more nimble teams. The intent is to operate more efficiently, increase accountability, and drive better integration to focus on priority work.
Affected workers were to receive notice and information about severance packages by midday February 25. This significant cost-cutting and efficiency measure is a core component of Niccol's 'Back to Starbucks' plan, aiming to improve the shopping experience through faster service and a streamlined menu.
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