Skechers Football announced on February 14, 2025, the signing of Isco Alarcón, the celebrated midfielder from Real Betis Balompié, to its team. Alarcón, known for his ball skills, is already competing in the Skechers Razor 1.5 Elite boots.
Alarcón expressed excitement about joining the Skechers family, noting that football and life are played better when feeling comfortable. He will appear in marketing campaigns supporting Skechers Football, promoting the brand's 'Comfort That Performs' message.
This partnership expands Skechers' roster of elite football athletes, which includes Harry Kane, and aims to help players across Spain and Portugal discover Skechers Football. The Razor 1.5 Elite is a lightweight speed boot designed for amazing fit, feel, and touch on the pitch.
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