Skechers opened its first dedicated Skechers Performance store at West Edmonton Mall in Canada on January 21, 2025, marking a new experiential retail concept. The immersive destination features half-courts where consumers can try out the latest innovative products from the brand.
The 7,500+ square-foot store showcases Skechers' extensive offering of award-winning technologies for various sports, including basketball, running, golf, soccer, and pickleball. Michael Greenberg, president of Skechers, stated that the store offers the largest-ever selection of performance footwear, apparel, and accessories.
This new performance store aims to attract athletes and enthusiasts by providing a complete experience, including Skechers specialists and educators. The opening in Edmonton, known for its vibrant sports culture, signifies Skechers' commitment to expanding its presence in the performance footwear market.
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