Toll Brothers announced on January 9, 2026 that it is adding two new single‑story home designs—Chatuge Elite and Barnsley Elite—to its Aurora Ridge at Great Sky community in Canton, Georgia. The new plans feature four bedrooms, three and a half bathrooms, and a two‑car garage, with pricing beginning in the low $500,000s. The designs are positioned to appeal to buyers who prefer ranch‑style living within a resort‑style community that offers a remodeled clubhouse, three swimming pools, sports courts, a playground, and walking trails.
The launch aligns with Toll Brothers’ strategy of catering to affluent move‑up buyers and empty‑nesters who value convenience and customization. Single‑story homes are increasingly popular among active adults and families seeking ease of access, and the company’s focus on luxury markets has historically insulated it from broader housing market headwinds. By expanding its portfolio at a community that already offers premium amenities, Toll Brothers is reinforcing its positioning as a provider of high‑end, lifestyle‑oriented homes.
Toll Brothers’ recent financial performance underscores the significance of this product launch. The company reported record home‑sales revenue in fiscal year 2025 and has maintained strong adjusted gross margins, but its fiscal 2026 guidance has been revised downward to reflect “soft demand across many markets.” The new designs are expected to help offset the softer demand by attracting buyers who are willing to pay a premium for single‑story convenience and customization, thereby supporting the company’s revenue growth trajectory.
Eric White, Division President of Toll Brothers in Georgia, said the new designs “add a fresh, modern look to our portfolio while meeting the growing demand for single‑story homes in the region.” Company leadership has emphasized that the launch is part of a broader effort to focus on core home‑building operations after exiting the multifamily sector, a move that is expected to free capital for future development.
Analysts have responded positively to the announcement. Fitch Ratings upgraded Toll Brothers’ long‑term issuer default rating to BBB+ from BBB, citing a strong balance sheet and strategic focus on the luxury segment. Other analysts, including Citizens and Raymond James, have maintained or upgraded their ratings, reflecting confidence in the company’s ability to sustain profitability amid market volatility.
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