Tron Inc. announced a strategic equity investment of $18 million from Justin Sun, the founder of the TRON blockchain, through a stock purchase agreement with Black Anthem Limited. The deal values the company at $1.3775 per share and will provide capital earmarked for expanding Tron’s TRX treasury holdings, reinforcing its position as the largest publicly traded holder of TRX tokens.
Tron Inc., formerly known as SRM Entertainment, rebranded in July 2025 to emphasize its pivot toward blockchain and digital assets. The company operates a dual business model: a traditional toy and souvenir line for theme parks and a blockchain‑integrated treasury strategy focused on TRX tokens. The investment supports this strategy by adding liquidity that can be deployed in staking and other DeFi activities to generate recurring yields.
Financially, Tron Inc. has shown a strong turnaround. In Q2 2025 the company posted a net income of $1.47 million, reversing a loss in the prior year, and shareholders’ equity rose to over $111 million on a debt‑free balance sheet. Earlier in September 2025, Tron added $110 million in TRX to its treasury, bringing total holdings to more than $220 million. The new capital injection will accelerate this expansion and further strengthen the company’s balance sheet.
CEO Rich Miller emphasized the significance of the investment, stating, “This $18 million investment from Justin Sun is a powerful endorsement of Tron Inc.’s strategy, execution, and long‑term vision. It strengthens our balance sheet, expands our digital asset treasury, and enhances our ability to drive substantial long‑term shareholder value.” The comment underscores the company’s confidence in its dual‑model approach and its commitment to leveraging the TRON ecosystem.
The announcement was met with a positive market reaction, reflecting investor confidence in the strategic endorsement from a key figure in the blockchain industry. The investment signals a strong alignment with the TRON network and positions Tron Inc. to capitalize on the growing adoption of blockchain payments and Web3 infrastructure, potentially enhancing its competitive standing and long‑term growth prospects.
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